Martha Stewart promotes a plant-based sub for Subway.
In one of their latest marketing campaigns (this one in Canada), Subway has chosen the plant-based range to feature in their commercial as a centrepiece. Subway use the Beyond Meat range to create their plant-based subs and in this latest commercial they have chosen none other than Martha Stewart as the celebrity endorser.
This probably comes as no surprise as one of Beyond’s big-name endorsers is Snoop Dogg a close (and somewhat odd) friend of Stewart’s.
What is great to see here, is that they are promoting the use of a product created by plants! Anything to continue to change consumer sentiment away from the traditional meat varieties gets the tick from us.
Enjoy the clip
So if you are sold on Beyond and the future of plant based meat then be sure to take a look at our Vegan Eats section here for more plant based food facts and tips!